A high-level strength coach told me something a while back that stuck with me.

He said coaches at every level are scared to coach kids these days. ABSOLUTELY scared. They watch what they say. They soften their tone. They pull punches because they're worried about the fallout.

I'm not going to sit here and tell you that cursing kids out and putting them down is the way to go. That's not my point. But there's a difference between tearing someone down and holding them to a standard. And right now, too many coaches are afraid to do either.

**If a coach is chewing you out, he probably sees something in you**

Here's what most athletes miss: the coach yelling at you is not wasting his time on someone he doesn't care about. He's not going out of his way to make your life harder. He's investing energy because he thinks you can be better than what you're showing him.

The athlete he ignores? That's the one he's already written off.

So when you get called out, don't shut down. Take what the coach is saying and actually hear it.

**Coachability is a skill, and it's one that separates players**

Talent will get you noticed. Coachability will keep you on the field.

I've seen athletes with all the tools get passed over because they couldn't take constructive criticism without shutting down. I've seen guys with average ability earn every rep because they bought in completely. They listened. They adjusted. They didn't make the coach feel like he was wasting his breath.

That's the edge.

**Buy in or get left behind**

Whatever your coach is trying to do for you, whether that's in the weight room or on the field, buy in. Don't half-commit. Don't show up because it's mandatory and coast through the reps. Understand why you're there and what the standard is.

Coaches notice the athletes who lean in. They also notice the ones who fold the second things get uncomfortable.

Be the player who can be coached. Be the one who takes the feedback, processes it, and shows up the next day better. Because nobody can force you to care about getting better. That part is on you.

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